Chatterbox Insights
Welcome to our monthly column exploring trends and ideas shaping the world of audio production. From behind-the-scenes studio stories to wider industry shifts, this space is where we share what we’re learning as an independent audio production company.
Charting the Podcast Shift: Audio vs Video
Podcasting has exploded beyond its beginnings, blending audio and video formats to reach millions worldwide. While video shows rapid growth, audio remains the dominant medium, offering intimacy, accessibility, and flexibility. Explore how audience habits are evolving and what this means for the future of the podcasting world.